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Inside Scoop | Anika Negi, Senior Producer at Technicolor Games

August 10, 2022

Tell us about your favourite project from Technicolor & why you’ve chosen it?

During my 10 years in Technicolor Games, I executed many interesting projects. My personal favorite was this remake of a very popular title from the 90’s from Ubisoft. The excitement to be involved in the ideation of the game and level design, creating amazing concept art, and seeing some of those legendary characters come to life was by far the most exciting projects in my tenure here. The title is still in progress, and I can’t wait for it to be released for the world.

Talk us through your role at Technicolor Games?

In my role, I oversee multiple shows as a Senior Producer and drive project management and client communications. Some of my key clients are EA, Rockstar, Gameloft etc, and we partner with them to help deliver successful AAA game titles.

Talk us through an example working day for you.

A typical working day for me is interacting with my art and animation teams, ensuring that they have everything they need In terms to deliver highest quality of assets and animation for the games. I also help strengthen client vendor relationship by keeping a close communications channel with our clients.

Are there any trends in the industry inspiring you right now?

Metaverse game development is rolling out video games that are fast becoming a source of features and functionality that may be applied to various elements of our lives. Metaverse is soaring to new heights with each passing day. It’s now mainstream technology and is the next big thing that will change the face of the digital world and especially games.

What are your predictions for the world of VFX and the games industry in 5 years.

During the pandemic, while other entertainment industry stumbled , interestingly we saw a huge rise in virtual gaming industry. The number of gamers also continues to increase. Since the first generations of gamers, video gaming has become a bit of a cult that goes far beyond the limits of the platforms or consoles. The feeling of belonging to a community is what elevates the category of video games “to another level”. I firmly believe that the “beauty” of video games and the key to growth in the industry is the ability to offer content for all types of people and age groups.

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